Privacy Policy

Last updated · October 22, 2026

1. 1. Who we are

   Gray Wolf Performance LLC operates this site, the member portal, and the Gray Wolf training and recruiting services from 8180 Cole Pkwy, Lenexa, KS. This policy explains what we collect and how we use it. Questions? Email Corey@GrayWolfPerformance.com.

2. 2. What we collect

   Account details you give us (name, email, phone); membership and billing information (handled by our billing provider); the training and wellness data you and your coaches create (sessions, logged workouts, readiness check-ins, nutrition logs, journal entries, breathwork); testing and performance metrics measured at the gym; recruiting-profile information including academics; and basic, non-identifying technical data needed to run the site securely. If you agree to text messages, we also keep your mobile number and a record of your agreement: when, where and how you agreed. In the iPhone app, depending on what you use, it can also include the route of a run or walk, photos and video you take in the app, and voice notes, and, for members in our testing version, brain-wave readings from the Muse headband. Each is explained below.

3. 3. How we use it

   To deliver your coaching, training, and gym services; to run recruiting services; to power the AI coaching features; to communicate with you about your account, sessions, and the things you asked for; to keep the facility and platform safe; and to improve how the product works. We do not sell your data.

4. 4. The AI coach (Grai)

   When you use an AI feature, the relevant context (your message and the specific training or nutrition data that grounds the answer) is sent to our AI provider (Anthropic) to generate a response. We do not use your information to train outside models, and AI guidance is for performance support only, not medical advice. Members 12 and under don't use Grai. For members 13 to 17, Grai chats on the website are kept for 30 days so a coach can read a small sample each week, and then they're deleted.

5. 5. Apple Health (HealthKit)

   If you connect Apple Health in the iPhone app, it reads, only with your permission, your sleep, resting heart rate and heart-rate variability for your morning check-in, and the workouts you choose to import, with their routes and heart rate. What you check in with or import is saved to your training record, the same as anything you log yourself. The iPhone app never writes to Apple Health; the Apple Watch app saves the workouts you record on the watch, and reads your heart rate during them. We never sell Health data or use it for advertising, and we share it only with the providers named here, to run the features you use. You can turn off access any time in the Health app's settings.

6. 6. The Muse headband (brain-wave data)

   Headband sessions are not part of the App Store version of the app yet; some members use them in our testing version. If you use the Muse headband there, the app connects to it over Bluetooth and measures your focus and calm during a session. A down-sampled summary of the brain-wave readings from each session (and, on a Muse S, your pulse) is saved to your account, and is visible to you and to the Gray Wolf staff who work with you. It is not shown to a parent or guardian. Today it is not sent to our AI provider, and we will update this policy before that ever changes. We never sell it. Gray Wolf's brain-training work is performance coaching, not medical care.

7. 7. Location (runs and walks)

   If you record a run or walk in the iPhone app, it uses your location while you record, including with the screen locked, so your route, distance and pace stay accurate. It stops when you finish. The route is saved with that activity to your account. The Apple Watch app does the same while you record a workout on the watch. We don't track your location at any other time.

8. 8. Camera, photos, video and voice

   The app uses the camera to film your movement for form checks, photograph your meals, scan food barcodes, and capture your test sheets, and it can save the videos you record to your Photos. A meal photo is sent to our AI provider (Anthropic) so it can read what is on the plate; we do not keep the photo, only the food it is read as. A barcode number is looked up in Open Food Facts, a public food database. Form-check videos, test sheets and voice notes are saved to your account and are visible to you and to the staff who work with you. The microphone is used so you can dictate journal entries and record voice notes on form checks. Dictation is turned into text on your device where your iPhone supports that, and otherwise by Apple's speech service.

9. 9. Your nutrition intake

   • Our nutrition intake asks about allergies, health conditions, medications and eating history.
   • It also asks about your cycle, pregnancy, breastfeeding or trying to conceive.
   • Cycle and pregnancy questions show only for adults whose profile lists female.
   • You can skip the health questions.
   • We ask so your nutrition plan stays safe for you.
   • Your answers are saved with your other intake answers.
   • You and Gray Wolf staff can see them.
   • Our AI nutrition features use your allergies, avoided foods and cooking skill.
   • They also use your goals, sleep, stress, hydration and your eating history.
   • They never receive your pregnancy, cycle, medication or listed health conditions.
   • We use your answers only for your nutrition and coaching.

10. 10. Your emergency contact

    • You can add an emergency contact: a name and phone number.
    • Only add someone who agrees to be your contact.
    • We use it only to reach someone in an emergency.
    • You and Gray Wolf staff can see it.

11. 11. Feedback you send from the app

    • When you send feedback in the app, we save your words.
    • We also save the screen you were on and the app version.
    • We attach a screenshot unless you switch that off.
    • A screenshot shows what is on your screen at that moment.
    • We also save recent load times from your phone.
    • If you use the headband, we save its connection notes.
    • It is saved with your account, so we can follow up.
    • Please leave out passwords and health details.
    • Gray Wolf staff read it to find and fix problems.
    • We may use AI tools to help sort it.
    • If you delete your account, your feedback and screenshot stay with us.

12. 12. How we share it

    Only with the service providers that make the platform work: secure hosting and database (Supabase), membership and scheduling (GymFlow), payment processing (Stripe), sign-in and the emails you choose to send (Google), the emails we send you, such as class and appointment reminders (Resend), the text messages you agreed to (our messaging provider, Twilio), AI responses (Anthropic), and, when you look up a food, two public food databases: Open Food Facts receives the barcode number when you scan one, and Open Food Facts and the U.S. Department of Agriculture's FoodData Central receive the words you type into food search, sent from our server. We do not send your name, account or other details. A college coach can see a recruiting profile only when it has been published. We never sell your data, and we share it otherwise only when the law requires it. We do not share your mobile number, or your agreement to receive text messages, with any third party or affiliate for marketing or promotional purposes.

13. 13. Text messages

    If you agree to receive texts, and you did so on our website, we text you once to confirm and send nothing else until you reply YES. We use your mobile number to send class and appointment reminders and confirmations, schedule changes, waitlist updates, account notices, a confirmation that we received your intake form, and replies from your coach or the front desk. We do not send marketing or promotional texts under that agreement. Message frequency varies with your bookings and appointments, and message and data rates may apply. Reply STOP to any text to stop them, or HELP for help. You can also turn texts off on your member portal profile. If you delete your account we keep the record of your agreement (your number, when and how you agreed, and any STOP) and the log of texts we sent, so we can show we honored your choice. The full details, and the words you agree to, are on our text messages page.

14. 14. Children & minor athletes

    Many of our athletes are under 18. A parent or legal guardian sets up the account, accepts the terms, and is responsible for it, and we collect a minor's information to deliver the training the family has asked for. Twelve and under can't link their membership to a login of their own; a parent or guardian holds it. Thirteen to seventeen can claim their own with an invite code or by answering their age group, and their age group is recorded. A minor's recruiting profile is made publicly viewable only with guardian consent. Parents and guardians can review their athlete's information, ask us to correct it, or request its deletion at any time by emailing us.

15. 15. Recruiting profiles & public visibility

    Verified recruiting profiles are private by default. A profile becomes publicly viewable only when it is published. For a minor, publishing also requires guardian consent. Published profiles are shared by direct link and are not indexed by search engines. A progress report you share is a private link, not a public one: it opens only for someone who can already see that athlete (our staff, a guardian, or their coach), it carries the athlete's first name only, and you can turn sharing off at any time.

16. 16. How we protect it

    Your data is hosted on Supabase with row-level security, so accounts and records are scoped to the people allowed to see them, and access is limited by role. We use industry-standard safeguards, but no online system is perfectly secure, and we can't guarantee absolute security.

17. 17. How long we keep it

    We keep your information while your account is active and for as long as we need it to provide the service and meet legal or operational obligations. You can ask us to delete your account and data; some records may be retained where the law requires.

18. 18. Your choices & rights

    You can delete your account yourself in the iPhone app: open Me, then Account, and choose Delete account. Parents can do it from the Family hub, and coaches and staff from their Account screen. For a member or a parent, deleting removes your login and the private things you wrote in the app, such as your journal and mental-performance work. For a coach or staff member, it closes your login and removes your contact details; anything you logged as a member stays until you ask us to remove it. Training and gym records stay with the gym, and billing records stay without the link to your account. If you want those removed too, email Corey@GrayWolfPerformance.com. You can also ask to access, correct, or export your information, and you can opt out of marketing emails at any time. To make a request, email Corey@GrayWolfPerformance.com and we'll take care of it.

19. 19. Cookies

    We use the minimum cookies needed to keep you signed in and the site working. If we add analytics or other non-essential tracking in the future, we'll update this policy first.

20. 20. Changes to this policy

    We may update this policy from time to time with reasonable notice. The “last updated” date above always reflects the current version.